AN UNEXPECTED JOURNEY

TD Magazine, the official publication of the Association of Talent Development, recently posted a review by Marci Morford on The CEO's Time Machine, calling it an unexpected journey.

"This book is timely, refreshing, and both pleasant and incredibly fast to tear through. Thatcher has a solid point to make, and the mechanism through which he makes his points is what gives the book power…"

TEARING DOWN YOUR FOUNDER'S LEGACY?

In this editorial for Chief Executive Magazine, Our Founder & Chief Creative Officer Geoff Thatcher asks a question in light of the recent protests throughout the country: "Could Walt Disney be next?" The post outlines three principles that can help any leader as they are wrestling with how to defend the legacy of their imperfect founders.

10 THINGS WE LEARNED AT UNIVERSAL STUDIOS

Creative Principals recently took a trip to Universal Studios in Orlando, Florida. We wanted to support an industry we love because themed entertainment has been hammered by COVID-19. And so we went.

The following are 10 things that  we learned from our three days at Universal Studios Florida, Islands of Adventure and Volcano Bay.

ASK BUZZ

Forbes says "there is nothing else like it in the industry" and the "results are spellbinding." The magazine, along with MiceChat, InPark Magazine and ResearchBuzz: Firehose are all praising the new web site Creative Principals launched with a few industry partners: ask.buzz

This web site offers a new tool for attraction designers based on the work of industry legend Harrison “Buzz” Price. Buzz set the financial model that informed Disney on not just how much they could build, but even where the park would be located. He was a genius who is now recognized with both a window on Main Street USA at Disneyland and a Disney Legend Award.

We've been working with his son, David Price, and a few other industry leaders on a project that will allow a new generation of attraction designers to "Ask Buzz" their own questions about "Roller Coaster Math." The site is essentially a question and answer session with Buzz Price.

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